In today’s technologically advanced world, one might question the significance of a URL. However, for Friend, a start-up company that is developing an AI-powered digital companion in the form of a necklace, the importance of a memorable URL cannot be overstated. Avi Schiffmann, the founder of Friend, recently revealed that he spent a substantial amount of the company’s funding to acquire the domain friend.com, which will serve as the website for their innovative product.
Schiffmann firmly believes that investing in a premium domain is a worthwhile expense. He explains that having a memorable URL minimizes the need for extensive marketing efforts and ultimately saves money in the long run. In his view, the acquisition of friend.com is an investment that will pay off by generating brand recognition and attracting potential customers.
However, it is not just the clever choice of a URL that has captured people’s attention. Friend’s promotional video quickly went viral, amassing millions of views in just a few hours. The video showcases a diverse group of individuals engaging in various activities while interacting with their AI-powered necklace companion.
The small pendant-like device, worn as a necklace, has the ability to listen to conversations and send text messages in response. Whether wearers want to have a casual conversation or engage in gossip, Friend acts as a trustworthy confidant.
While some may question the need for such a device, Friend’s approach offers users a unique and personalized communication experience. By embracing the power of AI technology, Friend aims to redefine our understanding of human interaction and connectivity in the digital age.